Free tools

Make social media planning easier

Small utilities for the moments when you need a useful answer before you start planning.

Create a simple starter calendar from your platform, planning window, frequency, and content pillar.

Check practical dimensions and aspect ratios for common social media formats.

Count your caption or post copy against common platform limits.

Convert a width and height into a usable social media aspect ratio.

Turn a business or creator description into a practical set of content pillars.